Designed for E-Commerce & Info Products

Run Highly Profitable Ads Through the Macro-Framework

Unlock profitable social ads with a constant flow of new customers — growing without constraint. On average, cutting new-customer costs by 20% in 90 days or less.

Why Leon Media
Proud partner of
∞ Meta Business Partner ✉ Klaviyo Partner
Cost per acquisition▼ 86.4%Northwoofs · Pet gear
Return on ad spend▲ 421%Northwoofs · Meta
Profitable ad spend▲ 500%Nula · Month one
Revenue growth▲ 247%Nula · Month one
Cost per acquisition▼ 74%Printfetti · First 90 days
Return on ad spend▲ 340%Printfetti · Meta
Thumbstop ratio50%Top client creatives
Monthly recurring revenue3×In 90 days
Avg. CPA reduction▼ 44%Across accounts at scale
Cost per acquisition▼ 86.4%Northwoofs · Pet gear
Return on ad spend▲ 421%Northwoofs · Meta
Profitable ad spend▲ 500%Nula · Month one
Revenue growth▲ 247%Nula · Month one
Cost per acquisition▼ 74%Printfetti · First 90 days
Return on ad spend▲ 340%Printfetti · Meta
Thumbstop ratio50%Top client creatives
Monthly recurring revenue3×In 90 days
Avg. CPA reduction▼ 44%Across accounts at scale

Trusted by brands all around Europe

E-commerce brands and info products, from the first client in 2020 to today's roster.

Little Casimir bygge Printfetti UGC Society Remote Academy withyn vidaXL Northwoofs Nula Little Casimir bygge Printfetti UGC Society Remote Academy withyn vidaXL Northwoofs Nula
mapa'sliebling andoru neogrün Little Pippa Hund & Freizeit Allforkids24 Little Casimir bygge mapa'sliebling andoru neogrün Little Pippa Hund & Freizeit Allforkids24 Little Casimir bygge
What we do

The Macro-Framework

Custom-built Meta campaigns for e-commerce and service businesses — three phases engineered to lower acquisition costs and scale without breaking.

01
◉ insights found
Phase 01

Deep Research

First, your current market, positioning and competitors are analyzed — enabling compelling offers and the discovery of your customers' pain and pleasure points.

Step #1Market · Offer · Angles
02
Phase 02

Content

After onboarding, tailored content is created with your team or my creative strategists — then stress-tested to find best performers and guarantee the lowest acquisition costs.

Step #2Stress-tested
03
Phase 03

Scaling

Structured testing reveals the true KPIs of ads that do not break at scale — showing which components drive results and cutting CPA by 44% on average.

Step #3Scale · −44% CPA avg.

The Performance Ad Formula

A video ad is not just a video. It's carefully ordered sequences — each engineered to be as relevant as possible for your customer.

01

Captivate & unleash desires

Powerful hooks that sting. Some client ads hit a 50% thumbstop ratio — every second user stops scrolling. Once hooked, we touch on pain and pleasure points, unleashing the deepest desires.

02

Call to action

Finally, we present your perfect solution and offer — sharpened in the Deep Research phase — and finish with a compelling call to action.

03

Constant flow of new content? No.

4 out of 5 new clients don't create a single new piece of content for the first months — existing marketing material gets re-purposed into winning ads instead.

−44% Average CPA reduction through creatives and account structures that hold up at scale.
Thumbstop ratio50%
New content needed0 pcs
Sequence 01 · Hook

Stop the scroll in the first 1.5 seconds.

Sequence 02 · Desire

Pain & pleasure points that make your offer irresistible.

Sequence 03 · CTA

The perfect offer, presented at the perfect moment.

Shop now →

Growth they called impossible

Real accounts, real numbers. Here's what happens when the Macro-Framework meets an underperforming ad account.

northwoofsPet Gear

Tripling MRR within 3 months

Northwoofs Adventure Dog Gear — creators of the ultimate silent dog ID tag.

Before Missing framework & scaling issues After Tripling MRR within 3 months of working together
ConversionsAd spend
−0%Decrease in cost per acquisition
+0%Return-on-ad-spend increase
NulaZero Waste

New-customer acquisition at scale

On a zero-waste mission — hygiene, home and leisure products that help eliminate single-use plastics.

Before Unprofitable ads after iOS 14 After New customers at scale & constant five-figure MRR
RevenueAd spend
+0%Increase in profitable ad spend in the first month
+0%Revenue growth in the first month working together
PrintfettiParty Supplies

Full-funnel setup, tripling POAS

Party-decoration online shop putting smiles on kids' faces across the German market.

Before No funnel setup & lack of creatives After Full-funnel structure & tripling POAS
ConversionsCost per action
−0%Decrease in CPA within the first three months
+0%Return-on-ad-spend increase

Don't take my word for it

"

Thanks to David we were able to optimize our ads in Scandinavia and re-purpose old content we thought was obsolete. With fresh and new ideas from David, we were able to create really good performing ads aligned with our core objectives.

Ramona PredaMarketing Manager @ Vida XL
"

David is a real professional in paid marketing. After we started working with David, we got more clarity on our true cost per purchase and insights on how to improve our KPIs. David is quick to react and respond, which makes our cooperation efficient.

Kristupas DovydaitisOwner @ Nula Shop
"

David and me connected through IG. At first we didn't know how beneficial our cooperation would be, but we managed to double and even triple our revenue within a 3-month period of working together. David is very responsible and takes great care of implementing changes quickly.

Davids GrinbergsFounder @ Northwoofs
"

I have been working with David for almost 7 months and it has been a great pleasure. The results speak for themselves — on Meta, our price per purchase has decreased by 74% and ROAS has increased by 340%, taking us from unprofitable to a more sustainable paid-ads setup. David is proactive in his work and a high recommendation!

Frauke BrendelOwner @ Printfetti
Why Leon Media

Cool — but how does this help my business?

1
The Macro-Framework

One winning ad changes everything

Six years of running paid social taught me one thing: a single top performer can carry an entire account. The Macro-Framework is built to find those ads on repeat — 80% of budget behind top-of-funnel creative, 15–30 new ads tested every week, winners rebuilt before they fatigue. It's how one client turned €109,000 in ad spend into €640,284 back.

2
Time is money

No time to waste

Start today: within a week, 5–10 fresh ads are live. By day 14, testing is done and we know your winning angles. And no “learning phase” excuses — with the right account setup, campaigns can be profitable from day one.

3
Flexibility

Better than in-house

No account managers, no juniors learning on your budget. You work directly with the person running your ads — the response time of an in-house hire, with six years of pattern recognition across e-commerce and info products.

4
True partnership

Results keep you, not contracts

No long lock-ins. Clients stay because the numbers make it obvious — my very first client stayed for three years. I'd rather earn the renewal every single month than hide behind a 12-month contract.

5
Performance-based

Hefty retainers are the past

Big fixed retainers reward agencies for showing up, not for performing. My pricing is tied to your results: when your account grows, I earn. When it doesn't, I feel it too. That's the point.

David Leon Junghanns, founder of Leon Media David · Founder, Leon Media
Founder's note

Meet the founder

Hi, I'm David — founder of Leon Media.

Leon Media was founded in 2020 while I was still studying at Copenhagen Business School, working part-time. I started in the Scandinavian market and, over time, transitioned to mainly supporting German e-commerce brands with their marketing.

Having consulted 7- and 8-figure DTC brands on their marketing strategy, I know what it takes to implement complex paid-social campaigns at scale. These days I run Leon Media remotely from Bali — working with brands across Europe.

Today I build custom Meta campaigns for e-commerce and service businesses, decreasing their new-customer cost by 20% in 90 days or less.

David Leon Junghanns Founder of Leon Media
Let's grow you

Take the first step — book your free audit call.

Schedule your free 30-minute Scaling Session with David. By the end of the call, you'll have a clear understanding of the next steps your business can take to generate consistent results with paid social.

  • ✓You're ready to rapidly scale and multiply your MRR.
  • ✓You've worked with agencies that left you feeling cold and unappreciated — without growing your business.
  • ✓You're looking for a reliable partner that will make your company a priority.